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Welcome to halfpasthuman - a website helping you get the most from your future today...using the art and science of predictive linguistics.

Future forecasts...IM data - the rough cut...

  • Giant food recall. Tainted foods from factory screw-up. Major brands affected. Both north America and Europe affected.

  • Food crop disasters. First not enough water, then floods, then heat. Supports food crisis in USAPop later in 2016/2017.

  • Old, old building crumbles. Historic value lost. Older ruins uncovered. Mexico? Expando earth?

  • Yet more problems for electric cars! Strange energies from space redirect GPS?


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ALTA July 2016 : Shock the monkey...

 

Latest ALTA report: ALTA_2016_JULY.pdf

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New, hopefully more readable, format coming with the August ALTA report!

timetalk....

July 27, 2016

emotivation...

All of life is powered by emotion. Marketeers know this, Emotion motivates even when there are no physical signs of life from the couch vegetable under observation. Even with such a dusty lump a good marketeer can tweak an emotion, and a sale will result. Or so goes the theory...

If marketeers know emotion produces sales, what causes them to get derailed into SEO? Why get bogged down seeking to be the #1 on Google which only produces 1.8% CTR at best? And that is dropping faster than the declining overall economic activity nationally! Yet vast sums are spent seeking it?

It would seem that while the marketeers, at least some of them, recognize that emotion motivates and no sale occurs without it, they can't read the emotions of their potential sales clients across the screen or keyboard. It is truthfully said that more communication between humans happens without words than with them...at least face to face. Lacking the face-time element of the sales feedback loop, the modern marketeer is left with SEO, and analytics as their best hope for ANY sense of the emotional life of their prospective clients.

But don't blame your IT guys. Programming to extract emotion via software is both complicated and complex, I know... I had to invent a whole new paradigm to succeed. It was difficult and demanding work that could only have been produced because I got sucked-in by an emotion so powerful that it motivated me to explore further than I could ever have imagined.

Watch out it does not get you too....we who suffer call it 'curiosity'!

timetalks from days past...

Older essays...